Marketing has a myopia problem In the span of my 23 year career I’ve worked in a variety of environments, for a myriad of clients each with their own goals. For the past 17 of those years, I’ve either worked in agency teams or directly for marketing departments, and I’ve seen all the ways those...
AI isn’t here to steal your soul
Because I follow so many creatives (fine artists, photographers, writers and designers) on social media, I see a trend in the conversation around AI that is steeped in the fear that this technology has been tailored to steal their creativity. I can truly see why they might think that. The AI stories that dominate social...
A “Mashup” experience leads to better understanding
In February of this year, I brought the varied members of my development team together here in Richmond, VA for a single purpose: I could sense their growing frustration with the development process. As a team built to serve an entire company with dozens of potential clients, requests for new development and design were coming...